Playtomic’s Bold Move: Empowering the Community to Own a Piece of the Racket Sports Future

In the fast-paced world of sports tech, where padel courts are popping up faster than viral TikTok challenges, Playtomic is rewriting the playbook. On November 4, 2025, the Madrid-based powerhouse behind the world’s largest racket sports community launched its first-ever equity crowdfunding campaign via Crowdcube. This isn’t just another funding round—it’s an invitation for over 4.7 million players to step off the court and into the boardroom as co-owners. If you’ve ever smashed a padel ball or booked a last-minute tennis slot through their app, now you can invest in the platform that’s fueling your passion.

Who Is Playtomic, and Why Does This Matter?

Founded in 2015, Playtomic started as a simple court-booking app but has ballooned into a global ecosystem connecting players, clubs, and brands. With more than 7 million downloads and a stellar 4.8-star rating across app stores, it operates in 66 countries, partnering with over 6,000 clubs. The platform’s dual magic—its free social app for players to find matches, join groups, and level up their game, paired with Playtomic Manager, a SaaS tool for clubs to streamline operations—has generated €346 million in transactions as of September 2025, up 51% year-over-year.

At its core, Playtomic isn’t just about bookings; it’s building the social fabric of racket sports. Tennis and padel dominate, but pickleball is next on the horizon. Backed by heavy-hitters like GP Bullhound, FJ Labs, and even Rafael Nadal as an ambassador, the company has raised over €110 million since 2018. Yet, in a nod to its roots, this latest initiative democratizes ownership, letting everyday enthusiasts buy in alongside institutional giants.

The Crowdcube Campaign: Details You Need to Know

Kicking off with early access for pre-registered users on November 4 and opening to the public on November 5, the campaign runs until November 18, 2025. So far, it’s smashed expectations, raising €3.34 million from 2,750 investors at a pre-money valuation of €393 million. Shares are priced at €114.21, making it accessible for those dipping their toes into startup investing.

The funds? They’ll supercharge Playtomic‘s next chapter: beefing up product and tech (think AI matchmaking and seamless pickleball integration), optimizing operations for scalability, accelerating global expansion—especially in the U.S., where padel is exploding—and diving deeper into emerging racket sports. As Félix Ruiz, co-founder and CEO, put it: “At Playtomic, we believe our community should not only play with us but also help shape our future. This campaign is about more than investment in a company; it is about expanding our reach, enhancing our technology, and building a truly global racket sports community together.”

This timing is spot-on. The Global Padel Report 2025, co-authored by Playtomic and PwC, reveals a sport growing at over 13% CAGR through 2034, with 50 new clubs opening weekly worldwide. Playtomic isn’t just riding the wave—it’s creating it, and now its users can surf alongside.

Why Invest in Playtomic? The Traction Speaks Volumes

For skeptics, the numbers don’t lie. Revenue hit €29 million through September 2025, a 38% jump from last year, fueled by diversified streams like SaaS fees, marketplace commissions, and premium subscriptions. Sponsors such as Babolat, Red Bull, and Oysho underscore its clout, while the app’s 13-language support ensures it’s truly borderless.

Of course, as with any early-stage venture, risks loom: illiquidity, no dividends, potential dilution, and the ever-present chance of market shifts. But for racket sports die-hards, this is more than a bet—it’s a stake in the sport’s soul. Minimum investments start low (though exact figures vary by eligibility), and it’s open to accredited and non-accredited investors alike via Crowdcube’s regulated platform.

A Game-Changer for Players and the Industry

Playtomic‘s community round isn’t just savvy fundraising; it’s a cultural shift. By turning users into owners, it fosters deeper loyalty in an era where apps come and go. Imagine influencing features that make your next match epic, all while sharing in the upside as padel conquers new frontiers.

As the campaign heats up, one thing’s clear: Playtomic is playing to win—not just on the court, but in the hearts (and portfolios) of its global tribe.

Head to Crowdcube now if you’re ready to serve an ace in your investment game. Who knows? Your stake could be the volley that launches the next big thing in racket sports.

What do you think—time to invest in the swing of things? Drop your thoughts in the comments below.

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